We connect all the dots so that you don’t have to.
We promote your brand by centering it around a strong & focused brand image, a consistent tone of voice plus a confident yet well-managed look & feel across all media.
Seasons, Abu Dhabi
We were brought on board when a new local business had an existing logo, various suppliers pushing through on various work steams and no real unified direction on an overarching way forward.
We worked very closely with our client and had the opportunity to build a strong brand positioning, rework their brand identity, bring a big idea forward, and begin story-telling the Seasons brand across various channels to get them ready for their big launch.
New York University, Abu Dhabi
We had the opportunity to support NYUAD’s Research team to develop a name, theme, and look & feel for their 2018 Research Conference.
Our brief was to develop a look & feel and theme for the yearly Annual Research Conference event, and associate it with 2018’s theme of Year of Zayed. It needed to be an efficient approach so it could be re-purposed year on year to make the process cost efficient, easier, and simplified.
Our team developed an integrated approach to the naming and theming of the event to ensure it was on brand, yet powerful enough to resonate with the stakeholders, and integrated all the branding and marketing collateral to ensure a consistent look throughout.